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This article was written on 27 Oct 2011, and is filled under Design for Social Change, Everything Else.

Tim Brown (IDEO) Urges Designers to Think Big

Tim Brown says the design profession is preoccupied with creating nifty, fashionable objects — even as pressing questions like clean water access show it has a bigger role to play. He calls for a shift to local, collaborative, participatory “design thinking.”

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